He Started with Milk Jugs — Now His Cocktails Win Global Awards | Chuck Moore of Choco Flaco
From milk jugs to Walmart shelves — this is **Chuck Moore’s story**.
Founder of **Choco Flaco**, Chuck started crafting low-calorie cocktails in his kitchen using a NutriBullet and a dream. Today, his beverage brands (Choco Flaco, Elvado, and Elero) are sold in **16 states**, available on **Walmart.com**, and have won over **50 global awards**.
🎯 In this episode of *What Keeps You Awake.TV*, host David Hooser dives deep into:
• Chuck’s kitchen-to-commerce story
• How he turned a $500K product failure into a 3-brand empire
• The behind-the-scenes of scaling a beverage startup
• Lessons in grit, capital raising, and building the *right team*
• What makes Elvado legal — and why mocktails are booming
📌 Whether you're an aspiring founder, a beverage industry insider, or just love a damn good startup story — this one’s for you.
🔗 Try the award-winning lineup:
- **ChocoFlaco.com** (alcoholic)
- **ElvadoDrinks.com** (THC-infused)
- **EleroMocktails.com** (non-alcoholic)
👍 Like, comment, and **subscribe** for more behind-the-brand founder journeys.
📝 Tell us in the comments: Which flavor are YOU trying first?
